Imedeen 90 Day Challenge

Despite being a name that a lot of people were familiar with and trusted, imedeen’s sales had started to stagnate. They had a strong ambassador in Chrissy, but their over complicated messaging had confused consumers.

They were finding people would start taking heir products, but would give up after a few weeks and so never really experiencing the benefits of the product.

By stripping back the design and messaging, we were able to create a tool kit of assets that were easily transferable across print and digital.

Key messaging was highlighted and made to be easily digestible for the consumer, as well as adding a money back guarantee to give the consumer that added brand confidence.

Client:
Pfizer

Skills:
Art Direction
POS
Shopper Activation

Imedeen 90 day
Imedeen 90 day
Imedeen 90 day