CaféPod

With the Nespresso patent expiring, numerous companies began developing pods that were compatible with their machines.

The market was starting to develop a generic look which badly affected standout on shelf. We had the pleasure of rebranding the packaging for the fantastically driven and innovative company, CaféPod. Giving them a bold execution that is full of personality. We have continued to work with them, providing solutions for further products that include Dolce Gusto capsules and Coffee Bags.

Client:
CaféPod

Skills:
Art Direction
FMCG
Packaging
POS

ORIGINAL CONCEPTS

CaféPod rebrand by UK-based designer and illustrator Dan Bailey
CaféPod rebrand by UK-based designer and illustrator Dan Bailey
CaféPod rebrand by UK-based designer and illustrator Dan Bailey
CaféPod
CaféPod
CaféPod
The key factor to the execution was to give each product its own personality and ability to standout within a very busy environment.

FINAL CONCEPTS

CaféPod
CaféPod
CaféPod
CaféPod
After a successful packaging rebrand for the CaféPod range, we worked closely with them to develop a Brand World that could be used to help develop and enhance their brand. Enabling a consistent and seamless process when developing future projects.
CaféPod
CaféPod
CaféPod
CaféPod
CaféPod